In a disclosure by Malaya, ABS-CBN chief Executive Officer Eugenio Lopez said he expects the consumer segment to overtake the growth in advertising. At present, 60 percent of revenues come from ads and 40 percent from the consumer segment.
Advertising segments include TV ads, Radio ads, Regional ads, Online ads and Cable ads, consumer sales on the other hand are sourced from Sky Cable, TFC, Star Cinema, ABS-CBN Publications, ABS-CBN Interactive and ABS-CBN Global. Digital Box distribution is the additional segment for consumer sales and is expected to boost profits for 2011.
"Our future is really in consumers," he added.
Rolando Valdueza, ABS-CBN chief operating officer, expressed optimism that, despite the absence of political advertisements this year, income would reach P3 billion this year on the back of higher ratings and strong ad revenues.
In the first quarter, ABS-CBN posted P976 million in net income, down 10 percent from the same period last year due to the absence of political advertisements.
Posts
8 comments:
Ang galing!!! Thanks for giving us good shows...
++++++++++++++++++
^echosera!
pLASTIK!
ANG ibig sabihin nito, hindi na kumikita ang dos sa Ads kaya pagbebenta nalang ang aatupagin nila!!hahahah
Grabe...Ngayon lang ako naka encounter ng BOBO na tao....Bakla ka UTOT!!! Aminin!!! Hahahahaha...
+++++++++++++++++++++++++++
Grabe ngayon lang din ako nakaencounter na sobrang tangang engot!!!
Wag kang mag malinis baklitang tanga!
chipanggang utot na to
isang masamang hangin na epekto ng kabulukan ng gme
hologram efake
40% viewership daw ng amaya
pinakamahal na proyekto daw ng gme
puro kasi kayabangan
pwe!
Ganyan talaga si UTOT...
Anong sense nung sinabi ni UTOT na Plastic eh tungkol ito sa projected income ng ABS CBN?
Hahahahaha...
Irrelevance ng mga umaatungal na bakla.
June 17 AGB Mega Manila People Ratings
Guns And Roses 12.3
Amaya 10.7
-------------
yan ba ang pinakamagastong teleserye sa balat ng telivision????!!!
Anonymous utot said...
++++++++++++++++++
ANG ibig sabihin nito, hindi na kumikita ang dos sa Ads kaya pagbebenta nalang ang aatupagin nila!!hahahah
--------------
As of Q1, mas mataas po ang advertising revenue ng ABS-CBN kaysa sa GMA7, pati net income
FYI lang, baka kasi hibang ka pa din sa pindot ratings =)
Post a Comment