Friday, December 2, 2016


Philippine Entertainment Portal (PEP) has finally revealed the National Urban Ratings of TV Programs based on AGB Neilsen. On a post dated December 1, 2016, PEP posted the NUTAM ratings on its Pep Alerts webpage. It has long been the practice of the GMA Affiliate to post Mega Manila ratings according to AGB, while National (urban + rural) ratings is based from Kantar Media.

In recent weeks, the Entertainment Web Portal deviated from its usual practice and began posting posting AGB's Urban Luzon Program Ratings while withholding the usual MegaTAM data.

GMA Network has recently claimed leadership in the NUTAM ratings after losing the lead in the second quarter of this year. The TV Network credits the lead to its strong primetime line-up with Encantadia and 24 Oras ranking on top. Wowowin is credited to be the audience magnet for GMA's recent primetime lead as it consistently outperformed rivals from ABS - CBN.

It remains to be seen whether PEP will sustain posting NUTAM data as ABS-CBN is expected to challenge GMA's fragile leadership in NUTAM.

November 28 (Mon)

 AGB Nielsen NUTAM 

 Unang Hirit 4.9% vs Umagang Kay Ganda 3.7%;

 Detective Conan 6.2% / Pokemon Xy 7.5% / Bleach 7% / H2O Just Added Water 7% vs Magandang Buhay 5.5%;

Hearts of Asia Presents: Girl Detective 6.6% / Kapuso Movie Festival: Nightmare on Elm Street 8.5% vs Kapamilya Blockbusters: The Chronicles of Narnia the Voyage of The Dawn Treader 9.2%;

Trops 10.1% vs Langit at Lupa 12.4%

Eat Bulaga 14.8% / Oh My Mama! 10.9% vs It's Showtime 12.5%;

 Hahamakin Ang Lahat 10.3% vs Doble Kara 10.9%;

Sa Piling Ni Nanay 12% vs The Greatest Love 9.1%;

 Wowowin 15.3% vs PBB Mga Kwento ng Teen Housemates 7.1% / Minute To Win It Last Man Standing 14.2%

24 Oras 23% vs TV Patrol 20.6%;

Encantadia 23.6% vs FPJ's Ang Probinsyano 23.6%;

 Alyas Robin Hood 20.2% vs Magpahanggang Wakas 17.7%;

Someone To Watch Over Me 10.7% vs Till I Met You 9.2%;

Oh My Ghost 7.7% vs Pinoy Big Brother Lucky 7 9.3%;

Saksi 5% vs Tonight With Boy Abunda 5.3%;

Front Row 3.5% vs Bandila 3.2%;

700 Club Asia 1.6% vs Maniwala Ka Kaya Mo Mission Possible 1.9% / O Shopping 0.6%



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