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Sunday, February 20, 2011

SAN MIGUEL SOON TO ENTER NETWORK WAR? WANTS TO BUY RPN-9 AND IBC-13?

MANILA, Philippines - Diversifying Conglomerate San Miguel Corp. may soon enter the Television War as the Aquino Administration plans to sell state-owned television networks IBC-13 and RPN-9 as part of the privatization project.

Secretary Herminio "Sonny" Coloma of the Presidential Communications and Operations Office (PCOO) said the government is determined to privatize the two TV stations, more than 2 decades since they were sequestered in 1986.


PCGG Commissioner Ricardo Abcede, who represented the anti-graft body in the Privatization Council under the Department of Finance (DOF), said the sale has been long in coming.

Abcede added, at present, there is interest in the planned sale of the TV stations, which government can offer to private companies, like San Miguel Corporation, which are diversifying their operations. It is strategically advantageous  for San Miguel to sign in for Television business as it may be of big use for its stakes in Food, Beverage, Real State, Internet, Power and Water business. 

"Maraming interested buyers. I think the market is open. Bakit binili ni Manny Pangilinan and TV5? Because of the huge advertising budget of PLDT [Philippine Long Distance Telephone Co.

Abcede noted that IBC-13's physical assets and franchise were earlier valued at P1.2 billion, while RPN-9's franchise was estimated at P800 million. Abcede said the PCGG was designated by the DOF as the disposition agent of IBC-13.

If this development  continues it can be expected the ever tightening battle in the free-to-air advertising industry will get bloodier. Specially, that like the PLDT group, San Miguel Corp. has the financial logistics to boost its operations, and challenge the duopoly established by ABS-CBN Corp. and GMA Network. 

8 comments:

ad watch said...

24 oras sunday

1st Gap = 3 mins 45 sec
2nd Gap = 4 mins 15 sec
3rd Gap = 4 mins 15 sec
Total = 12 mins 15 sec

TV Patrol 2 gaps lang (failed to count)

goin Bulililit

gap 2 = 3 mins 45 sec

Anonymous said...

Masaya ito. Parang US na, matindi ang laban ng ABC, NBC, CBS, at FOX. May humahabol pang CW atbp. Ang Fox ang isa sa mejo nahuhuli overall, pero kanila ang pinakamalakas na show na Idol at Glee. Yun nga lang wala dung mga die hard fans na ang mundo ay umiikot sa Kap.

Anonymous said...

^ hindi kaya nahuhuli ang FOX, WC ang kulelat sa US..

ABC vs CBS VS FOX VS NBC ang laban


so far ABC ang wagi

network war said...

@anon
According to Nielsen, CBS leads tv viewing in the US ^^,

For Info here's the standing of the TV Networks

10-week period, Sept.-Nov.,2010

1.CBS = 12.57 million
2.ABC = 09.95 million
3.FOX = 08.08 million
4.NBC = 07.57 million

5.WC = 3.93 million
6.UNI = 2.53 million

It's a four-way fight in the States. ^^,

ilovenetworkwar said...

^
hahaha, ang mga numbers an ayn ay per bahay ah, tandaan di per tao.

coz there's no way na malalaman nila kung ilang ang tao sa isang bahay.

That's the good thing about going digital.

Cant wait!!!

Anonymous said...

and i think CBS is winning kasi loaded sila ng reality shows plus the CSI shows?

Anonymous said...

Wow, US TV networks naman pintagtatalunan d2. hahaha

kenshinflyer said...

ABS-CBN-GMA Duopoly? It should be ABS-CBN-TV5 duopoly, as GMA is being creamed by TV5.

KPOP

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