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Tuesday, June 5, 2012

ABS-CBN WIDENS LEAD IN PRIME TIME LAST MAY!

MANILA, Philippines - Multimedia conglomerate ABS-CBN Corp. maintained its lead in nationwide primetime TV ratings in May, citing data from the global research group Kantar Media.

Lopez-led ABS-CBN said majority of Philippine TV households across the country tuned to its programs on the primetime block (6 p.m. to 12 midnight) last month, garnering an audience share of 42 percent as against GMA Network’s 29 percent.

Kantar Media, which has national samples of 1,370 homes and 7,535 individuals that are statistically representative of total Philippine TV population, reported that ABS-CBN inched up its lead in Metro Manila to 36 percent from 35 percent in April.

GMA, on the other hand, retained its share at 32 percent.

ABS-CBN likewise kept its primetime lead in other key territories like Balance Luzon (areas in Luzon outside Mega Manila) with 46 percent audience share as against GMA’s 30 percent.

In the Visayas, ABS-CBN registered a two-point increase to 58 percent, or a 40-point lead over GMA’s 18 percent, and in Mindanao with 59 percent or almost four times bigger than GMA’s 15 percent share.

The same survey showed that seven out of the top 10 most-watched programs in the country in May were produced by ABS-CBN.

ABS-CBN posted an average audience share of 34.1 percent in total day with rival GMA Network placing second with 33.6 percent.

Kantar Media, a multinational market research group that specializes in audience measurement in more than 80 countries, has 22 TV networks, ad agencies, and pan-regional networks subscribing to its ratings services.

Among its current subscribers are ABS-CBN, NBN, Sky Cable, J. Romero and Associates, Adformatix, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, and Wellmade Manufacturing Corp.

Overseas, Kantar Media also provides data for companies like CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, and Sony Pictures Television International.


SOURCE

9 comments:

KAPAMILYUCKS said...

Sa totoo lang, pag naririnig ko yung ABS-CBN 2, unang pumapasok sa isip natin eh "UTANG!" Chaka "WORST IN PROFITS!"

Wa-epek yung mga praise release nila! Tumatak na sa tao ang UTANG ng Kapamilyucks Network!

Tas FLOP pa ung movie ni Piolo! Juice ko Ma'am Charing!

mOST wanTED said...

Philippine Television will remain an ABS-CBN story...

Lumipas at magbago man ang panahon, sa isip at pananaw, sa puso at diwa ng Pilipino iisa ang ibig sabihin ng telibisyon...ABS-CBN patuloy na naglilingkod sa sambayanang Pilipino sa Pilipinas at sa buong mundo...

mOST wanTED said...

FLOP daw? MAS flop nman poh ata UN THE ROADDDDDDDDDDDDDDDD...kkhiya...1st qrter movie flop...

UTANG (ABS)??? OR FOR SALE(GMA)?

mOST wanTED said...

DAGDAG u p un KONTRABIDA GIRL FLOP FLOP ulitttttttttt...mas nkkhiya.

Anonymous said...

affected sa movie ni piolo... nasaan na yung one movie per month??? wala wala wala busy pala sa pakikipag negosasyon sa pag-merge daw...buti pa ang star cinema may movie every month quality movie at kumikita period

Anonymous said...

KAPAMILYUCKS!!! Obvious na obvious na super BITTER ka, hahah....
Sino sa tingin mo madami utang?
Sino binebenta na station, at sino ang puro STARLET? Hindi ba yan lang naman pinagmamalaki mo na station, n puro praise release sa sarili? hahah.... Puro KAYABANGAN, WALEY!! naman....

Anonymous said...

sa totoo lang pag GMA ang nakikita at nababasa ko, naalala ko si gozon na baboy na mukhang pera na nagbebenta ng bulok na paninda.

mOST wanTED said...

hmmmp dito s network WAR pag un topic n about GMA at nangunguna daw parang TAE n naglalabasan at dami pa sinasabe...PERO kpag un topic nman about s ABS..panay coment ng mga kanguso UTANG UTANG NA STATION..

SO ngayn kinain nyo n ang lahat nG MGA sinasabe nyo...

CUS MAS MASAKIT MARINIG N FOR SALE ANG GMA station nyo..wawa

NANGUNGUNA DAW?
NUMBER ONE DAW?
MALAKI DAW UN KINIKITA EVRY YEAR?

pero WHY? ned p ni GOZON ibenta kay MVP un 30/50 percent BAKIT?

kc poh un cnasabe n..
NANGUNGUNA DAW?
NUMBER ONE DAW?
MALAKI DAW UN KINIKITA EVRY YEAR?

AY MALAKING KASINUNGALINGAN EVER.

Anonymous said...

isa lang ang abs na subscriber na tv station sa pilipinas , walng crediblity kaya pinapaboran ang abs... walng kwenta ang kantar

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