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Friday, December 2, 2011

LOPEZ ADMITS COMPLACENCY CAUSED GMA & TV5 TO ADVANCE IN THE NETWORK WAR!

MANILA, Philippines - Never take competition for granted.

That was the lesson ABS-CBN Chairman and CEO Eugenio "Gabby" Lopez III learned the hard way when his company was overtaken by main rival GMA Network Inc., owned by Felipe "Henry" Gozon, years back.

Lopez said the same lesson will guide him as ABS-CBN takes on another fast-growing contender, now Manuel Pangilinan-led TV5.

"We went through a period where we got complacent. When we were number one for many, many years, we went through a period of complacency. When Henry woke us up rudely, it was a very difficult time for the network, but fortunately, I believe we've overcome that obstacle," Lopez shared during the 22nd Philippine Advertising Congress in Camarines Sur.

"TV5, they're definitely going to be around to stay. They're very, very vigorous... a competitor you should not take for granted. I speak for Henry and me, I don't think either of us will take Manny Pangilinan for granted," he added.

TV5 as competitor

Pangilinan-chaired Philippine Long Distance Telephone Co., through MediaQuest Holdings Inc., acquired in 2009 a majority stake in ABC Development Corp., former owner and operator of ABC 5, which is now known as TV5.

MediaQuest plans to invest billions of pesos into the network over the next few years to build state-of-the-art facilities that will allow it to compete head to head with ABS-CBN and GMA 7.

Pangilinan said TV5 will be the force that will break the duopoly of the biggest television networks in the Philippines.

Pangilinan, who was also present during the 22nd Ad Congress, said, "We intend to be here in the long term. It's difficult, no doubt, because you have very strong incumbents."

"But we're betting on the changes in the future. We will be an active catalyst in changing the future. Otherwise, we will be number three forever."

Not just 3-way competition

Lopez, however, believes that the industry battle is not just three-way.

"Actually, if you think about it, there's so many channels and they're all over the place. In time, there will be more choices for consumers that will come from channels abroad. When the tablet goes below $100, I think that's gonna be a significant choice for many, many Filipinos. So you have to be very clear where you want to put yourself and what kind of content you want to create."

For ABS-CBN, he said, content will always be one that "connects to the heart."

"The future of media will be shaped by the people's needs, which at its core, is emotional. At ABS-CBN, we believe that technology will change everything, except the human nature that craves for recognition, for affirmation, for connection and for inspiration to be the best that they can be."

"We will invest in enabling technologies, but more than obsessing about connecting gadgets to gadgets, we will continue leveraging our ability to connect to the heart."

Lopez said his company will always be guided by its vision of being "in the service of the Filipino."

24 comments:

yes said...

OO nman..parng negosyo lng nman yan eh..kya khit s taas kna hwag msyado maging relax kc bka bandang huli eh hnde mmlayan maging KAWAWA or na NGUNGULILAT kna.....

Anonymous said...

ayan sinagot na ng ABS-CBN ang matagal niyo nang pinagtatalunan kung natalo na nga ba ng GMA ang ABS. Kaya hwag na magmarunong pa ang mga solid kapamilya fans at tanggapin na lang na naungusan na sila matagal na. ang kailangan niyo na lang gawin imbes na mag ubos ng oras sa twitter at FB ay manood ng TV.

Anonymous said...

ang tanga nun nasa taas ko..natalo nga ang ABS nun mga nakalipas na taon...peo sinabe din na na overcome na nila yun bagay na yun...natalo sila dahil walang iba basehan ng rating ay AGB lang peo dahil may KANTAR na yan kaya wala balik sa pagiging taga sunod ng ABS ang GME..hehehe

Anonymous said...

nako mga kapuso nuon yun nung panahon ng dyesebel at mari mar...

hindi na ngayon...

basahin kasing mabuti...kaya nga ito yung sinabi nya eh...

I believe we've overcome that obstacle," Lopez shared during the 22nd Philippine Advertising Congress in Camarines Sur.

Anonymous said...

halatang bias ang blog na ito...


mali po ang title...dapat ini specify nyo na NUON YON.

Anonymous said...

kahit pa nuon pang panahon ng marimar at dyesebel hindi pa rin inaaamin ng mga kapamilya fans na naungusan na sila. ngayon pa kaya na halos sa gabi na lang mataas ang ratings nila. common guys, kapag naaccept niyo na saka niyo lang maiisip kung saan kayo nagkulang tulad ng ginawa ni Gabbu Lopez. in denial pa rin kasi kayo eh. He believe they overcome the obstacle pero hindi yun nakikita sa bumababa nilang audience share nationwide.

Anonymous said...

katangahan talaga ang mga kanguso,

noon oo na overtake ng gmew ang abs, pero a overcome nila ang obstacle na un. kelan lang ba?

last year den nung sinabi ng gozon baboy at sinabi nila na natalo ulit sila haha...

tapos sinabi ni gozon sa 22nd ad cong na number 1 sila, pero hindi nila alam kung saan sila number 1.

sinadya ni korina na tanungin iyon para mapahiya ang mga kanguso, na claim na claim na number 1 sila pero di alam kung saan numbet 1.

kahit si manny hindi alam na kung sino number 1 sa dalawang network.

Anonymous said...

ANO KAYA ANG PAKIRAMDAM NG KAPUPU NA ANG BALITA NGAYON AY PURO ABOUT GMA NA KAPAREHAS NG KAPUCHU(GMA) PURO BALITA NG NEGATIBO AT ANG KAISNUNGALINGAN ANG PANGIT SYNONIMOUS ANG PANGALAN MO SA NEGATIVE DIVA MIKE DEFENSOR, MIKE ENRIQUEZ??? REMEMBER...

Anonymous said...

sa pagkakatanda ko nagstart ang kamalasan ng GMA7 sa 'may bukas pa' at 'tayong dalawa' at nagsimulang bumagsak ang career ni marian dahil sa 'darna' nya (angel's darna has a much better appeal) ..mga 2009 ata yun....yun yung transition time na bumalik sa ABS ang domination...bahala kayo kung ayaw nyng maniwala hehe

LONG said...

O SAY NYO???? MATAGAL KO NG SINASABI NA MISMANAGEMENT ANG BULOK NYONG ISTASYON.

MISMO ANG MAY-ARI NA NG BULOK NYONG ISTASYON ANG UMAMIN, SAMPAL SA MAKAPAL NYONG PAGMUMUKHA???

SAKIT NUN HUH!!


NUFF SAID!

LAGI TALAGANG NASA AKIN ANG HULING HALAKHAK!

BWAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!

Anonymous said...

ANO KAYA ANG PAKIRAMDAM NG KAPUPU NA ANG BALITA NGAYON AY PURO ABOUT GMA NA KAPAREHAS NG KAPUCHU(GMA) PURO BALITA NG NEGATIBO AT ANG KAISNUNGALINGAN ANG PANGIT SYNONIMOUS ANG PANGALAN MO SA NEGATIVE DIVA MIKE DEFENSOR, MIKE ENRIQUEZ??? REMEMBER...

===============================
iconnect b nmn c arroyo sa 7.. bobo k n tanga pa..ala ng masabi... sabi nga ni gabby at osorio talo na kami...hahaha

Anonymous said...

sa pagkakatanda ko nagstart ang kamalasan ng GMA7 sa 'may bukas pa' at 'tayong dalawa' at nagsimulang bumagsak ang career ni marian dahil sa 'darna' nya (angel's darna has a much better appeal) ..mga 2009 ata yun....yun yung transition time na bumalik sa ABS ang domination...bahala kayo kung ayaw nyng maniwala hehe

=================================
bumagsak career ni marian?? kelan pa?? kaya offer ng tv5 kay marian 1.5 billion lang nmn.. sa chew aning amount???hahahaha.. baka si angel alang career... ang taong nagbubulagbulagan tanga sa katotohanan..hahahha

Anonymous said...

bumagsak career ni marian?? kelan pa?? kaya offer ng tv5 kay marian 1.5 billion lang nmn.. sa chew aning amount???hahahaha.. baka si angel alang career... ang taong nagbubulagbulagan tanga sa katotohanan..hahahha

December 3, 2011 7:12 AM
------------------------------

panu mu nasabi na 1.5?, mega star ba siya na ooferan ng ganyang kalaki na amount. , gawa2 ka naman siguro ng story m ehh., hindi nman siguro bobo c MVP para kikinin niya ang palengkera na yon. .

Anonymous said...

bumagsak career ni marian?? kelan pa?? kaya offer ng tv5 kay marian 1.5 billion lang nmn.. sa chew aning amount???hahahaha.. baka si angel alang career... ang taong nagbubulagbulagan tanga sa katotohanan..hahahha

_____

oo

kamusta naman ang babaeng hinugot s tadyang? kamusta ang darna? sa umpisa.medyo sikat pero sa kalagitnaan na ng show waley na tapos itong amayuck waley na waley na, di man lang pinagkaguluhan ng lahat... trending ba?

haha san mo naman narinig ang 1.5B na offer? di nga pinagpyestahan mg mga press kung may issue man na ganyan na.offer kay marian haha... ang sabihin P1.50 centavo haha...

Anonymous said...

hihihi definitely agree...nagsimula talagang bumagsak career ni marian dahil sa darna nya,sana masalba ni sen. bong ang career nya ahihihihi

Anonymous said...

^hahaha.... boooooooooooooooooooo....hahaha

LONG said...

LOPEZ ADMITS COMPLACENCY CAUSED GMA & TV5 TO ADVANCE IN THE NETWORK WAR!


ETO PALANG WALA NG DAPAT PAGUSAPAN KUNG SINO ANG NUMBER 1

BOBO AT TANGA LANG ANG HINDI MAKAKAINTINDI DIBA MGA URIPONG KUPALMELYUCKS???


BWAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!

Anonymous said...

Mas BOBO kang tangang BOBONGLONG

alam mo ung statement na na overcome nila ang obstacle na un? haha... magbasa ka kasi at di napapahiya

tama ka bobo lang hindi makaintindi tulad mo

Anonymous said...

when gabby lopez said " we've overcome that obstacle", he was referring to (their) complacency. he did not mean they were able to recapture the # ! position or outrank GMA for that matter. as simple as that kapamilya fanatics!

LONG said...

MAS TANGA AT BOBO KA TALAGA AYAN AT INEXPLAIN NA NG KAPWA KONG MATALINONG KAPUSO.

ANG SABI WEVE OVERCOME THAT OBSTACLE! HINDI NYA SINABING NUMBER 1 NA ULI SILA.

KITANG KITA NAMAN DYUSME SA MEGA MANILA AT URBAN LUZON OVERALL PANALO ANG GMA AT SA VIZ AT MINDANAO PANALO ANG GMA SA DAYTIME.


NI HINDI KO NA NGA MAKITA ANG BULOK MONG ISTASYON SA RATINGS SA DAYTIME.


NAALALA KO TULOY ANG SABI NG BULOK NA ISTASYON MO YUNG KAPAMILYA GOLD DAW ANG MAGPAPABAGSAK SA DAYTIME NG GMA.

BALIKTAD ANG NANGYARI, BURADO SILA COMPLETELY SA DAYTIME.



SAKIT NO?



BWAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!

Anonymous said...

^
kaya pala nag concede si gozon last year na di na sila number one at biglang may peoples rating agad haha... aus ah

saan nga ulit number 1 ang gmew?

gozon said....................., no answer? haha


kahit ang ceo ng gmew network di alam kung saan number 1,


sir manny, sino sa abs and gmew ang number 1 and 2, manny said ah, di ko alam kung sino number 1 or 2, huh? hindi manlang nasegundahan si gozon?

Anonymous said...

^last year un... pero ung cnb ni lopez ngaun un...haha

Anonymous said...

FYI kapamapm: since 2004 pa kinuha ng GMA ang trono sa IPS Cpn, kaya sa nasa mt manunggal na ang two, world class kc ang GMA, logo palng ay wala ng bintbat ang mga kalabn.

Anonymous said...

Anonymous said... ^last year un... pero ung cnb ni lopez ngaun un...haha
_____

haha... bopols mo tlaga,

number 1 ang abs ng ilang taon at na overtake, PERO na overcome nila ung obstacle na un, kaya nga last year nag concede si gozon na talo na sila haha... kaya after declration na un biglang shift to peoples rating den instant number 1 agad haha... halatang halata mga kanguso.

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