With the frenzy of the recently concluded, Miss Universe Pageant 2011, battle in Mega Manila slightly shaked in favor of ABS-CBN last September 13, 2011! Starting on its morning programs, Umagang Kay Ganda and Kris TV pulled up their ratings closing in the competition against dominant rivals from the kapuso network. The numbers further ballooned in the actual Miss Universe telecast as it draws 24.4% household rating dwarfing rivals One Piece, Slam Dunk and Kapuso Movie Festival with only 12.1%, 12.6% and 11.9% respectively.
In the post pageant period, afternoon dramas Reputasyon and The Fierce Wife got their highest ratings on their temporary time slots. ABS-CBN's Telecast of Ms. Universe 2011 was the most watched kapamilya program for the day, but GMA-7 still maintained leadership occupying the 4 of the top 5 whole day rankings.