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Wednesday, November 3, 2010

ABS-CBN TOTAL AD MINUTES UP BY 54%! GMA-7 DOWN BY 15%!

The Lopez lead local channel ABS-CBN had enjoyed a total ad minutes upswing of 54% in the third quarter of the year! The Kapamilya channel accumulated a sum of  28,054 ad minutes from July to September  up by more than 9,000 year-on-year from 18,214 of 2009. The increased sales, at the back of higher ad rates implemented early this year, will surely boost the bottom line of the company making  it on track of its year end target of P3B Net Income. 


Meanwhile rival GMA Network suffered a 15% drop in total ads volume in spite of an industrywide  increase in total ad minutes of around 14%, as big advertisers returns. TV5 on the other hand also enjoyed an increase in ad sales thanks to the improved performance in the ratings game. GMA Network disclosed that the decrease in ad minutes for the quarter is attributed to the hike in the advertising rates and absence of non-recurring gains. Advertising Revenues of the kapuso Network was down 10% while net earnings shrank 26% year-on-year. Third Quarter ads ratio betweeen ABS-CBN and GMA-7 stood 5:4 in favor of the Kapamilya Network.

20 comments:

sweaty_plumgana said...

tignan natin sa last quarter. Bumalik ulit kasi ang procter and gamble,kasi dati wala sa GMA ang PG. weather weather lang yan.

Anonymous said...

hahahha,,,ayan kapuso dami nio kasi PRESS RELEASE!

Lala. (praise release na naman?) said...

hahaha! si sweaty_plumgana hangang pa tingin-tingin nalang!

Lala. (press release na nman!) said...

press release pala...sorry!

naku may magrereact na naman!

Anonymous said...

sinabi ko naman kasi dati pa..

hindi malilinlang ang mga advertisers...alam nila kung sino talaga ang tunay na no.1 at mas pinapanood ng mas nakararaming mga filipino..

at ABS-CBN 2 yon.

eh sino ba naman kasi magtitiyaga manuod sa mga tlenovelas na hindi marunong umarte ang mga artista at walang lalim ang storya...

sorry sa gma 7 ha...yung ibang artista nila, ilang taon na sa tv at movies pero hanggang ngayon HINDI PA RIN MARUNONG UMARTE.

Anonymous said...

^^
^^
^^
i agree..
isa na dun si Richard Gutierrez.. hambog, sobrang bilib sa sarili..
buti pa si dingdong hindi nagbubuhat ng sariling bangko, maldita lang ang jowa hahaha

i like rhian too, simple lang sya, hindi feelingera tulad ni kris bernal..

sweaty_plumgana(WILLING WILLIE MAS PINAPANOOD NG KAPAMILYA!TV PATROL AT NOAH PALUBOG NA! said...

MEGA MANILA Primetime
Program Rankings for
November 2 (Tuesday)
Program
Channel
Rtg(%)
1
SURVIVOR PHILS CELEBRITY
SHOWDOWN
GMA
27.3
2
24 ORAS
GMA
27
3
IMORTAL
ABS-CBN
25.8
4
GRAZILDA
GMA
24.7
5
BANTATAY
GMA
24.6
6
MARA CLARA
ABS-CBN
23.3
MAGKARIBAL
7
TV PATROL
ABS-CBN
22.9
8
NOAH
ABS-CBN
21.9
9
ILUMINA
GMA
19.4
10
KOKEY @ AKO
ABS-CBN
19.2

Moron rivera said...

isang malaking hahahahahaah sa mga kangungu

Anonymous said...

iyak kanguso..iyak!!! huhuhu.. no.1 kayo diba..panu na yan...iyaaaaakkkkkk!!!!!

ewwwbscbn said...

kahit ilang up pa yan,up din ang utang hahaha.marami na naman galit nito.bat iiyak ang kapuso?umiyak ba kayo noon?hahahaha mga tanga

ewwwbscbn said...

ito o link kung sino talaga ang mas pinaboran.kakahiya naman sabi number 1 daw pero ibang star ang laging kinukuha.tsk tsk

ewwwbscbn said...

http://www.facebook.com/photo.php?fbid=494925338938&set=a.105026333938.114638.105020743938

ewwwbscbn said...

litaw na litaw ang kagandahan
http://www.facebook.com/photo.php?fbid=442329393938&set=a.105026333938.114638.105020743938

Anonymous said...

sweaty_plumgana(WILLING WILLIE MAS PINAPANOOD NG KAPAMILYA!TV PATROL AT NOAH PALUBOG NA! said...

MEGA MANILA Primetime
Program Rankings for
November 2 (Tuesday)
Program
Channel
Rtg(%)
1
SURVIVOR PHILS CELEBRITY
SHOWDOWN
GMA
27.3
2
24 ORAS
GMA
27
3
IMORTAL
ABS-CBN
25.8
4
GRAZILDA
GMA
24.7
5
BANTATAY
GMA
24.6
6
MARA CLARA
ABS-CBN
23.3
MAGKARIBAL
7
TV PATROL
ABS-CBN
22.9
8
NOAH
ABS-CBN
21.9
9
ILUMINA
GMA
19.4
10
KOKEY @ AKO
ABS-CBN
19.2

*****************************

HHR ba ito? bakit 27% lang ang surbaboy? haha asan na ung 40% nu? wala na no? asan ang show ni wili?

Anonymous said...

ewwwbscbn said...

litaw na litaw ang kagandahan
http://www.facebook.com/photo.php?fbid=442329393938&set=a.105026333938.114638.105020743938
----
pero ang ugali, ubod ng SWANGET wahahahahahahaha

kaisa-isang artistang hindi maubusan ng negative publicty, maski tiga gma7 nakakaaway dahil sa kamalditahan!


tinda ka na lang din ng fishball UNGAS!

Anonymous said...

sorry but she has a career, ikaw nalang mag tinda ng fishball sideline kulang kasi sahod mu bilang maid...hanggang criticize ka lang pero your opinion cant bring her down, kahit atakihin ka sa galit.

Anonymous said...

Anonymous said...

sorry but she has a career, ikaw nalang mag tinda ng fishball sideline kulang kasi sahod mu bilang maid...hanggang criticize ka lang pero your opinion cant bring her down, kahit atakihin ka sa galit.

----
sure ka? baka isampal ko sayo monthly paycheck ko =)

unfortunately, ur idol is not a hot item as she was before...

Anonymous said...

cge go, sampal mu sa akin, tatanggapin ko yan. mag yabang ka lang dito dahil walang nakakakilala sa iyo. but the way you talk parang ka level lang nang mga nagtitinda ng kandila. fyi, she is not my idol, masyado ka lang yata nag aasume dear.

Anonymous said...

inilabas na ang tv ratings for nov. 2...halatang kapuso si sweaty_plumgana, mali ang ipinost na tv ratings.....kapuso talaga mahilig manlinlang....

Anonymous said...

di mu yata alam anon na isang moron na kapams ai nagkalat ng maling tv ratings at kumalat sa ibang sites...worst is nasira ang tvnetworkwar site kasi akala ang blogger mismo ang nag post...a moron kapams caused so much inconvenience to tvnetworkwar...

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